Payment data: the key that unlocks real omnichannel retail success

In the omnichannel retail era, merchants have an ever increasing amount of payment data streaming back to them from various sources – in-store, online, mobile and social. This massive volume of information is one of the modern retailer’s most valuable assets when it comes to better understanding their consumer, improving their payment authorization rates and locking out fraud. And yet, properly leveraging payment data requires expertise, resources and a lot of time. That’s why, of the mountains of data produced, less than 0.5% is ever analysed and used by retailers.
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Localization is key to cross-border growth for online travel agencies

For an online travel agency (OTA), entering new markets presents a specific set of complications. Not only are you juggling languages, legislation and currencies, you’re also dealing with travelers from different cultures who may expect different things from the experience. The only way to survive when expanding internationally is product localization using in-depth knowledge of your target region.
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WATCH: How it’s Paid – The Chinese Ecommerce Market

With 380 million shoppers and an annual revenue of USD670 billion, Chinese ecommerce is one of the most exciting  sectors in the world. Breaking into the market is not a simple process, however. The Chinese online shoppers is extremely choosy about where and how they buy their products. Unless you understand their preferences, it will be impossible to get their attention in such a competitive region.

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WATCH: How It’s Paid: The French ecommerce market

Boasting the 6th biggest ecommerce market in the world and the 3rd biggest in Europe, France represents attractive territory for online merchants looking to branch out internationally. In fact, 6% of all French retail is done online. Yet, while the French buyer is comfortable with web-shopping, that does not mean getting their attention and capturing their business will be easy.

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